Founded in 2008, SpinTheVerb is a branded content innovation company known for blending new technology and artful style to create dynamic videos that resonate with viewers and deliver measurable results. We want to entertain, educate and ignite the imagination toward new possibilities.




  • Be authentic.

  • Be bold.

  • Be problem-finders and problem-solvers.

  • Be adaptable.

  • Be a catalyst for positive change.



We believe in the power of great stories to inspire change. They are open doors inviting people to explore new ideas, people, and places. They have the power to educate and entertain, excite and empower. We believe that if you care about something enough to want others to care, then there is a story that needs to be told. Passion, purpose, and focus are powerful magnets for audiences.

We see accelerating change as an opportunity to do things differently and learn quickly. We want to work with companies who are eager to adapt, grow, and lead in creating the future they want to see.


Video is a mega-trend. In a decade, video will look like as big a shift in the way we share and communicate as mobile has been.
— Mark Zuckerberg, CEO of Facebook



We believe that collaboration generates more value than individualism. When people work together toward a shared goal it builds stronger relationships and provides a greater sense of satisfaction. 

Feedback + Improvement Cycles

We believe that producing great work requires a process designed around learning and adapting. There is no longer a "final product." Where other's see nouns, we see verbs. We welcome feedback and are always looking for ways to improve. 

We are moving away from the world of fixed nouns and toward a world of fluid verbs.
— Kevin Kelly, The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future


Curiosity + Learning

We believe that curiosity and learning are essential to growing as individuals and as teams.  They're also at the heart of all great stories: purpose, challenge, discovery, and transformation. Whether it's traveling to new places, meeting new people, asking new questions or exploring seemingly unrelated interests, it's all part of the journey to discovery. PS - You won't find the answer until you ask the question. 

Education is what people do to you. Learning is what you do to yourself.
— Joi Ito, Director of the MIT Media Lab [TED Talk]


We believe that to truly be a successful business today and in the future requires redesigning systems, processes, and products around a commitment to improving the environment.

(Recommended reading: "The Upcycle: Beyond Sustainability--Designing for Abundance")